Automotive

The history of automotive design is not just about the cars themselves but also about the wheels that carry them. Over the decades, tire and wheel trends have shifted dramatically, reflecting broader changes in automotive technology, design philosophy, and cultural preferences. Delving into decades-old catalogs of wheels and tires is...

In the golden age of automobiles and motorcycles, wheel manufacturers played a significant role in shaping the aesthetics and performance of vehicles. Central to this effort were vintage wheel brochures, elaborate catalogue that showcased the finest wheels available to car and bike enthusiasts. These brochures were more than just sales...

In the world of automotive memorabilia, one often overlooked but highly coveted category is vintage wheel shop window displays. These displays, which once adorned the storefronts of tire and wheel retailers, are now rare treasures sought after by collectors and enthusiasts alike. Featuring bold graphics, classic logos, and intricate details,...